Winners! VW, Porsche & Audi Most Appealing According to J.D. Power Study
Photo Credit: Julie Rybarczyk
Volkswagen Group scored majorly with consumers in the latest J.D. Power 2013 APEAL Study, nabbing five model-level awards.
The Audi Allroad, Porsche Boxster, Porsche Cayenne, VW GTI and VW Passat models each received individual segment awards.
The study focuses on measuring new vehicle appeal, including new technologies and features that are offered on vehicles. Owners that participated in the study evaluated their purchases on 77 attributes, which then were scored and grouped into vehicle segments based on similar-type models.